What is the role of a real estate coach?

In my last blog I talked about the benefits of a Real Estate Coach/Consultant.  I wanted to take some time to expand on the role of a real estate coach.  In your typical real estate transaction you find an agent, list you home for sale or set out to find your dream home.  Your agent helps you with sound advice, finds buyers or homes that meet your criteria, negotiates and coordinates the transaction, works through any problems that may arise throughout the process and finally goes with you to the settlement.  All of that takes skill, knowledge and sometimes a great deal of patience. Real estate agents really do earn their money.  Especially in today’s tighter and more complex lending arena.  So what is the role of a real estate coach and what can they add to this process?

First let’s define life coaching and the coaching process.  A life coach , as defined in Merriam-Webster, is an adviser who helps people make decisions, set and reach goals, or deal with problems.  The typical life coach works with their client to achieve specific personal projects, personal, business or career growth and transitions in the client’s life, relationships or profession.  The coaching process consists of examining what is going on right now, discovering what your obstacles or challenges might be, and choosing a course of action to create the life you can truly love.  The coaching process takes you from where you are now to where you want to be in less time because you create a vision, set goals, are more focused, have support and encouragement, are held accountable and you break through any blocks or beliefs that may be holding you back.   I know…. your are thinking “How does all that relate to a real estate coach and the real estate transaction?”.

In a typical client relationship with your real estate agent, the focus is on finding a home that meets their buyers criteria or finding a qualified buyer to purchase their seller’s home.  The agent represents their client in get the best home and/or best price.  This relationship is effective and works well for the typical real estate transaction.  But what about a not so typical real estate transaction? A highly stressful real estate transaction?  Such as a looming foreclosure, a divorce or estate property, downsizing/retirement planning, a first time home buyer or investment properties.  These real estate situations involve more than just the real estate transaction.  They affect the clients personal life, emotions, well being, finances and future.  A not so typical real estate situation requires an adviser to help you create a vision, make decisions, set and reach your goal, break through blocks and deal with any problems.  Wouldn’t it be great to have someone to offer support and encouragement, help you work through problems and perhaps see things you can’t!  This is the role of a real estate coach in the real estate transaction.

A real estate coach is a valuable addition to the team when you are buying or selling your home.  As a buyer they help you get a clear picture of what you want in your new home, support you through the stressful times (yes there will stress involved), work with you as you make decisions and plan the move to your new home.  As a seller a real estate coach can help guide you through decisions related to repairs, upgrades, de-cluttering, support you emotionally in letting go of your home and through any stressful situations (there it is again), help you get a clear picture of what you want in your new home, and assist you as you plan your move and transition to your new home.  A real estate coach will take you from where you are now (a home owner, executor, investor or first time home buyer) to where you want to be (your dream home or the real estate goal you have set) in less time with support, well defined goals and less stress.

keep calm life coach

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